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What is Black Friday? - Black Friday explained

by Melissa Sturkenboom November 07, 2022 1 min read

What is Black Friday? - Black Friday explained

It's almost here again: Black Friday. But what is it? Why are we celebrating this? And where do all these discounts come from? In this blog we will give you answers on all these questions!


What is Black Friday?

Black Friday is the day after Thanksgiving Day. It marks the start of the holiday shopping season. Many retailers and webshops have high discounts on products to entice customers. Black Friday is celebrated on the fourth Friday of November.


Where does Black Friday come from?

Black Friday originated in the United States. It was first mentioned in the sixties by the police of the city of Philadelphia, because of the enormous amount of traffic in and around the city on the day after Thanksgiving.

It also refers to the day that retailers have their numbers ‘in the black’: the day that they start making profit. It shows how important the holiday season is for retailers.

Black Friday started to get popular in Europe from 2010, when Amazon introduced Black Friday deals on the UK market.


Our Black Friday offers

We participate in Black Friday too, as our customers come from all over Europe.

This year we offer 15x 15% off on our best products.

And even better: we have a whole Black Friday weekend! So no stress if you’re not able to buy something on Friday.

Black Friday is the perfect time to upgrade your kitchen (and your cooking) for a nice price.

Go get your Black Friday deal now!

View all of our Black Friday deals here >>>

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